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"The Internet continues to be a vibrant and ever-
changing channel, providing advertisers with broad
offerings that enable them to promote their brands
using a highly cost effective platform," says David
Silverman, Partner, Assurance,
PricewaterhouseCoopers. "This year's record figure of
annual internet advertising revenue demonstrates the
enduring enthusiasm for the medium as a whole."
"Continued strong growth in online advertising
documents that an increasing number of advertisers
and marketers see the Internet as an essential brand-
building component in their media planning," adds
Peter Petrusky, Director, Advisory,
PricewaterhouseCoopers. "The Internet delivers the
right audience at the right time - a winning
combination for all types of marketers. We expect to
see continued growth in Internet advertising spend."
"These
numbers are not surprising to me," says Tom Vaught,
Partner, Narrow Gate Media. "Our firm
believes that because (pay-per-click) internet
advertising cost is results-based, it would be difficult
to find a better, more cost-effective method of
advertising. Simply put, if you're not doing online
advertising you're missing the boat. With local or
regional campaigns starting at $100/month and
national campaigns starting at $500/month, this
means of advertising is economical for any size
business."
Start advertising online today! Contact
Narrow Gate Media at 317-924-3495.
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